Virgin Mobile Australia
VMA's latest national advertising campaign - 'Are You With Us Or What?' - has used images from Yahoo's popular image sharing site, Flickr, without the consent of the subjects, resulting in media speculation about the possibility of legal conflict. The uploader's did give permission for the use of the photo by assigning the Creative Commons license to the photos.[3] One of the uploaders, Molly Herzschlag, stated on her weblog that, "What they (Virgin Mobile) failed to do was get permission from the people in the photos ... Not sure what the next step will be legal-wise, if any, but I'm looking into it ... This is not the kind of famous I had in mind."[3]
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Corporate sponsorships
Virgin Mobile Australia are the major sponsor of the Australian V Festival - a major music festival held in Sydney, Gold Coast, Melbourne, and Perth.
As part of their commitment to corporate responsibility, VMA also continue to sponsor local community aid organisations Stretch-a-family and South Sydney Youth Services.
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References
- ^ Tanner, Ben. "Optus acquires 100% of Virgin Mobile Australia", DM Asia, 2006-01-11. Retrieved on 2007-08-22.
- ^ Luna, Lynnette. "Virgin Mobile Launches in U.S. Despite International Setbacks", Telephony Online, 2006-06-24. Retrieved on 2007-08-22.
- ^ a b Virgin 'in the wrong' on ads (July 23, 2007). Retrieved on 2007-07-22.
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External links
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