Television in the United Kingdom
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Television caught on in Britain in 1947, but only 9 percent of British homes owned a TV during the first four years of its existence. These statistics were extremely familiar to the United States. In fact most of Britain’s TV statistics were identical to the U.S., but two years behind (Smith, 1995, p. 49). Although, Britain was the first country that had a regular daily television schedule direct to homes and they were the first to have technical professions to work on TVs. (A. Smith, Television: An International Hero 1995)
The British Broadcasting Company (BBC) was established in 1927 to work with radio and inevitably became involved in TV in 1947. The BBC has very close ties with the government because of their financial support to the broadcasts. Even though the government is involved with the BBC financially, the station has the independence to decide what to do with money. (J. Gabriel, Thinking About Television 1973
The British government also appointed people to particular positions on the Board of Governors, (the people who run the station). Instead of appointing someone that would help the government take over the station, the BBC and British government worked together to fill the needs of both organisations and hire someone that would fit the system that is in place. (A. Smith, 1995)
When commercial television was first introduced in Britain, advertising during the broadcasts operated similarly to the way the United States operated. They both received money from advertisers, although how they received their money was very different. English advertisers had nothing to do with the programme they were advertising with. The station controlled where the advertisement would go and the product’s company had no say on this. In America, the advertiser would directly pay for their ad to be played during a particular programme. (J. Gabriel, 1973)
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See also
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References
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- ^ BARB
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- ^ Cable - News - HBO to launch UK video on demand service - Digital Spy
- ^ Cable - News - Virgin adds HD 'Sopranos', more to VOD - Digital Spy
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- ^ Granada Media, a world leader in television production and distribution
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- ^ BBC NEWS | Entertainment | TV and Radio | BBC ends Sky digital deal
- ^ BBC - Press Office - Digital Satellite East
- ^ sub-TV : DSat : ITV Tests on DSAT
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